The Things We Ignore When Focusing on Technology

Christian Buckley

Christian is a 7-time Office Servers and Services MVP, internationally-recognized technology evangelist and collaboration expert, and the Founder & CEO of CollabTalk LLC, an independent research and technical marketing services firm based in Salt Lake City, Utah.

  • Software is cool, but it’s only a tool.

  • I appreciate you guys talking about this. This has been a part of my 7 Deadly Sins session for many years. I call it a “tool-first mentality” and it is one of the top 7 sins we see committed that leads to SP failure (and really, ANY project involving people and technology). It’s never been about SharePoint, or any technology for that matter. If you have a million-dollar SharePoint, that’s new, shiny, and awesome, but no one uses it, then your ROI is zero. ROI comes from the USE of technology; not the technology itself. When you’re a hammer, everything looks like a nail. Preach on my brothers!