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Content Strategy: Creating for Internal Champions

Content Strategy / Enterprise Collaboration / Leadership / Marketing

August 4, 2026

Content Strategy: Creating for Internal Champions

Think about the last B2B purchase your own company made, something involving a new tool or platform. Chances are the person who found the...

Community / MVP / MVPbuzzChat

August 3, 2026

#MVPbuzzChat 360 with Laurent Sittler

For Episode 360 of the #MVPbuzzChat interview series, I spoke with M365 MVP Laurent Sittler (@laul0_68), a Microsoft 365 Consultant/Architect – Technical Director at Sword Group, based...

AI / AI Agents / Governance

August 2, 2026

Stop Judging AI by the Answer

I recently read an interesting article on the Microsoft Tech Community that discussed how organizations should evaluate agentic AI. While it focused on the...

Music / Musical Sampler / Personal

August 1, 2026

Musical Sampler, Volume 3

Another five selections from my personal playlists, in no particular order. In this weekly series, I share songs and artists that I listen...

Good Technology Doesn't Fix Broken Systems

AI / Change Management / Culture / Leadership

July 30, 2026

Good Technology Doesn’t Fix Broken Systems

When AI adoption falls short of expectations, organizations usually start looking for individual explanations. Employees need more training. Managers need to encourage experimentation. Maybe...

A Simple Framework for Deciding When Your Automation Needs More Structure

Automation / Microsoft 365 / Power Platform

July 29, 2026

A Simple Framework for Deciding When Your Automation Needs More Structure

One of the things I appreciate most about the Microsoft ecosystem is that it genuinely does give you a lot of options. SharePoint...

$When organizations introduce AI into the workplace, there's often a moment of genuine confusion at the leadership level. The technology is obviously faster: it can summarize a document in seconds, draft an email almost instantly, and analyze data that used to take hours. Leadership assumes adoption will follow naturally. Why wouldn't people embrace something that saves them time? And yet, in nearly every rollout I've watched, plenty of them don't. It's tempting to conclude that people don't like change, or aren't willing to learn something new. I don't think that's it. The real explanation is less judgmental and more human: our brains are built to conserve mental effort, not physical effort, and definitely not willingness. That's an important distinction. This isn't about whether employees are willing to work hard. It's about cognitive economy, the brain's constant, mostly unconscious calculation of whether a task is worth thinking about. The human brain burns roughly twenty percent of the body's energy while accounting for a small fraction of its weight, so over a long evolutionary timeline we've gotten good at spending that energy carefully. We build habits, recognize patterns, and automate repetitive decisions, because thinking deliberately about every action all day would be exhausting. The workplace runs on the same wiring. Most organizations assume employees are hunting for the most efficient way to get work done. Behavioral science paints a different picture. More often, people default to whatever requires the least immediate mental effort, even when a better option is right next to it. Psychologists sometimes call this being a "cognitive miser." It isn't laziness. It's one of the reasons we stay productive through a day full of constant, low-stakes decisions. Think about answering a routine email. An experienced employee doesn't consciously walk through the steps; they read it, draft a reply almost automatically, and move on. Years of repetition turned that into a habit that costs almost nothing. Now put AI in the middle of it. Should I ask Copilot to draft this? How do I word the prompt? Do I trust what it generated? Do I need to edit it? Did it miss something? Even when AI genuinely reduces the total work involved, it often increases the thinking required just to get started. For a lot of employees, that's exactly where adoption quietly stalls. The first interaction is usually the hardest One of the most persistent misconceptions about AI is that people feel the productivity gain right away. Most don't. The first several interactions typically feel slower than doing the task themselves. Prompting is unfamiliar, reviewing AI-generated content takes concentration, and verifying accuracy is one more decision layered on top. Organizations tend to measure long-term efficiency while employees are living through short-term friction. Both are true at once, and people make decisions based on what they're experiencing today, not what they might experience after a month of practice. Features aren't the same thing as a workflow Software companies love demonstrating features. Employees care about finishing their work, and that gap matters more than it gets credit for. A demo might show AI summarizing a meeting in thirty seconds flat. The employee watching is thinking about everything on either side of it: where do I open this, do I need to copy and paste, can it see my notes, how carefully do I check this, how do I share the result. Each question is small on its own. Together, they decide whether the new workflow feels lighter than the old one or heavier. That's a big part of why embedding Copilot directly inside Outlook, Word, Teams, Excel, and PowerPoint has mattered. Employees aren't being asked to learn a new destination. The less someone has to think about where or how to use AI, the more likely they are to actually use it. Every decision has a cost, even a small one We tend to talk about AI in terms of the work it removes. Less attention goes to the decisions it adds along the way, and every time someone pauses to decide whether AI should help with a task, they're spending cognitive energy. Multiply that across dozens of emails, meetings, and documents in a single day, and the cost adds up fast. Ironically, AI can create more decisions before it starts eliminating any. The organizations getting this right aren't telling employees to "use AI whenever it makes sense." They're identifying specific, recurring moments where it reliably helps: summarize every meeting, draft the first pass of a status update, organize research notes, outline a presentation. Removing the decision removes most of the load that was sitting in front of it. Good adoption makes AI disappear The clearest sign that AI has become part of the job isn't that people are talking about it constantly. It's that they've stopped thinking about it at all. Nobody proudly announces they used spellcheck. Nobody celebrates saving a file to the cloud instead of a hard drive. Those tools succeeded by fading into the background, and I expect AI will follow the same arc. The organizations that pull off widespread adoption won't necessarily have the sharpest models or the biggest budgets. They'll be the ones that make AI feel like the natural continuation of work instead of an interruption to it, because people aren't out looking for the smartest tool available. They're looking for the easiest path to whatever already needs to get done. When AI reduces the thinking required to get started instead of adding to it, adoption stops feeling like change. It just becomes how the work gets done.$

AI / Change Management

July 28, 2026

Why Easy Isn’t Enough

When organizations introduce AI into the workplace, there’s often a moment of genuine confusion at the leadership level. The technology is obviously faster: it...

Episode 359 of the #MVPbuzzChat interview series with Developer Technologies MVP Sergio Sisternes, based in London, UK.

Community / MVP / MVPbuzzChat

July 27, 2026

#MVPbuzzChat 359 with Sergio Sisternes

For Episode 359 of the #MVPbuzzChat interview series, I spoke with Developer Technologies MVP Sergio Sisternes (@sesispla), a Microsoft Solutions Director, Cloud and AI Platforms, GitHub, Europe...

Stop Trying to Write and Start Collecting

Content Strategy / Opinion

July 26, 2026

Stop Trying to Write and Start Collecting

Most people envision writing as something that starts at the keyboard. Blank document, blinking cursor, empty mind. That’s actually the last step, not the...

Music / Musical Sampler / Personal

July 25, 2026

Musical Sampler, Volume 2

Here we are with five more selections from my personal playlists, in no particular order. In this weekly series, I share songs and...

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