Audience Targeting in SharePoint

What It Is:

Within SharePoint, you can target specific content for a defined audience using SharePoint groups, distribution lists, or Active Directory-based security groups or by using a rules-based system to create a global audience. Once your audience has been defined, you can then setup a list or designate SharePoint library items to only appear to people within that audience. An example might be content that is only relevant to project managers within your organization, or maybe content that should only be visible to your executive team and HR.

In addition, you can target site navigation links to audiences. Targeting the links simplifies the users’ experience, because they see only the navigation links that are relevant to them.

High-level Description:

From Techcommunity.microsoft.com:

Audience targeting – you can better define what news articles and pages appear on the home experience of your site by configuring what is visible to specific groups. Each person will have a unique experience that complies with what you wish them to view without creating multiple audience-specific sites, you can serve them all from within a more centralized location with a personalized, targeted experience. Audience targeting support will be enabled in news, pages and other web parts so that you can define and target who best to reach with content and site experiences. [Read More]

Recent News/Media:

“Office 365 Weekly Digest | May 27 – June 2, 2018”

Audience targeting support will be enabled in news, pages and other web parts so that you can define and target who best to reach with content and site experiences. You will be able to control how pages and parts of pages appear to different people ad groups. This example shows a web part with tailor content by group permissions. [Read More]

Support Articles:

“Target content to specific audiences”

Collecting data via online forms has never been easier. New web-based form tools have revolutionized how we gather and analyze data, making arcane database-backed web tools obsolete. Both Microsoft and Google Forms have a wealth of features. Let’s explore some of those features, keeping in mind that they are rapidly changing. [Read More]

“Uncompiled audiences are present in SharePoint Online in Office 365 for enterprises”

Note Audience targeting won’t function correctly on SharePoint Online sites until audience compilation is completed. Additionally, if a user was added or removed for an audience, compilation must be completed before the changes are made to the audience. [Read More]

“Display a dynamic view of content on a page by adding the Content Query Web Part”

This setting is optional. If you select Audience Targeting, the query filters the content that it retrieves to show only content that is targeted to the audience that the page viewer belongs to. Audiences are defined system-wide, and cannot be changed by using the Content Query Web Part. This setting only determines whether the Web Part respects Audience Targeting.

When you select Audience Targeting, a second setting becomes available: Include items that are not targeted. When you select this setting, any content that is not explicitly targeted to an audience is retrieved by the query, regardless of who is viewing the page. If you select Audience Targeting but do not select this setting, content that is not explicitly targeted to an audience is not retrieved by the query. [Read More]

Relevant Videos:

MS Tip 6 Audience Targeting Setting

SharePoint Power Hour Episode 88: Audience Targeting

Audience targeting: How to customize your content to make your portal more engaging – THR2356

Microsoft Tech Community Discussions:

“Audience targeting sharepoint modern view”

How to set Audience targeting in SharePoint modern view? This question might have been asked previously, But one of the much-needed feature.

Is there any way to hide list view for a group of users in modern experience. [Read More]

 

Christian Buckley

Christian is a Microsoft Regional Director and M365 Apps & Services MVP, and an award-winning product marketer and technology evangelist, based in Silicon Slopes (Lehi), Utah. He sits on the board of TekkiGurus, is an advisor for both revealit.TV and WellnessWits, and provides channel and marketing services for Microsoft partners. He hosts the quarterly #CollabTalk TweetJam, the weekly #CollabTalk Podcast, and the Microsoft 365 Ask-Me-Anything (#M365AMA) series.